The physical availability of the product made this trend explode in the real world. A digital joke dies quickly if users cannot participate without friction. At price points between $1.25 and $2.00, the seasonal mint dispensers offered essentially zero barrier to entry.
Chains like Five Below design their checkout corridors specifically around seasonal impulse buys. Their low-cost displays cater heavily to teens and young adults carrying pocket money or small gift cards. When digital platforms make an item trendy, shoppers do not need to hunt down specialty boutiques or wait days for online delivery. They walk into an accessible suburban retail store, drop a couple of dollars at the cash register, and walk out with a ready-to-use video prop.
Conversations across platforms like Reddit highlighted this retail dynamic throughout December. Shoppers sharing haul photos regularly noted that the "Naughty" boxes were the first items cleared from holiday candy shelves, leaving the ordinary peppermint alternatives untouched. Physical retailers essentially served as fulfillment centers for algorithmic inside jokes.